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A Healthy Body Needs GUM

The Situation


We shifted the oral care conversation from cosmetic benefits, like whiter teeth, to a more meaningful message around total body wellness.

Yoga
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What We Did


Brand Strategy

Creative

Production

Design

Paid Media

Best Equipment
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Ropes
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Our Impact

+8%

Increase in Purchase Intent

+13%

Lift in Brand Awareness

Let’s Create. Impact.